After having lived in what feels like a barren waste land for the last few months as far as business is concerned, This last week I finally broke out!
I contracted about 50k in good business in the last week and it feels good!
I don't know what is going on in the Denver market lately but everyone in my industry has been struggling just to get by. We are having a very tough time getting people to see the value of improving their homes.
I mean, the things that I sell, like replacement windows, siding and decks are all in the top 5 value adding improvements that you can do to your home and I can't get people to make the investment for some reason. Vinyl window replacement, on average, in 2007 had a 98.5% ROI! That is huge. But at the same time people that I talk to seem to be more concerned with driving a new BMW than improving their equity position in their homes... go figure.
Anyway, it has been a good week and I think that I have finally hit on some very key marketing and sales components that just maybe my competition has missed.
I am going to keep on giving it my best efforts and just maybe one day it will all be worth the effort.
Tuesday, April 22, 2008
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